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John Louis Home Uses Customer Journey to Earn 57% More Sales Value and 68% More Quotable Leads

See how John Louis Home used WhatConverts to track every step of the customer journey, boost ROI, and eliminate wasted ad spend with smarter marketing.
Best Call Tracking Software for Marketers & Agencies in 2025
Lead Tracking
Best Call Tracking Software for Marketers & Agencies in 2025

This guide ranks and scores the top 9 best call tracking software in the industry and shows which product is...

Product Update: Show Clients Only What Matters With Custom Roles
Product Updates
Product Update: Show Clients Only What Matters With Custom Roles

Customize what clients and team members see in WhatConverts with the newly updated Roles and Users—simplify views, control access, and...

What to Do If Your Google Ads Get Suspended
Marketing
What to Do If Your Google Ads Get Suspended

When your Google Ads are suspended, it can derail your campaign—and your client account. Here's how to fix the issue...

Multi-Touch Attribution: Models, Benefits & Best Practices
Lead Analytics
Multi-Touch Attribution: Models, Benefits & Best Practices

Learn what multi-touch attribution is, how it works, and why it’s essential for tracking true marketing ROI across every channel...

How Engineered Media Proved ROI to Product Suppliers—Fueling a 2,864% Growth in Marketing Returns
Lead Analytics
How Engineered Media Proved ROI to Product Suppliers—Fueling a 2,864% Growth in Marketing Returns

Boost ROI 2,864% like Engineered Media—see how lead value tracking proves Google Ads impact and secures supplier budgets for e-commerce...

How to Enhance Your Shopify Lead Generation – Did You Know?
Lead Tracking
How to Enhance Your Shopify Lead Generation – Did You Know?

Boost Shopify lead generation with WhatConverts. Track leads, sales, and marketing ROI easily — no coding needed. Connect your store...

Team Member Spotlight: Amanda Pell—The Voice of San Diego Roller Derby
Product Updates
Team Member Spotlight: Amanda Pell—The Voice of San Diego Roller Derby

Each month, we recognize one team member that's gone above and beyond their role. This month, our spotlight team member...

Distribute Digital Combines Clever Metrics with Unsiloed Data for PPC Win
Lead Tracking
Distribute Digital Combines Clever Metrics with Unsiloed Data for PPC Win

Boost PPC ROI with lead tracking: See how Distribute Digital used WhatConverts to align Google Ads with sales and book...

The Psychology of Conversion Copy: How to Write Words That Drive Action
Marketing
The Psychology of Conversion Copy: How to Write Words That Drive Action

Learn how psychological triggers in conversion copy influence buyer behavior. Boost lead quality and ROI with proven persuasive writing techniques.

How to Write Google Ad Copy that Attracts Qualified Leads
Marketing
How to Write Google Ad Copy that Attracts Qualified Leads

Craft Google Ad copy that attracts qualified leads, not just clicks. Learn proven strategies to optimize your ads for lead...

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